Lead Gen Summit is fast approaching this fall-http://bit.ly/LeadGenSanFran.
In this video excerpt from B2B Summit 2012, watch Kelly Harman, Vice President, Marketing, Carousel Industries, explain how Marketing and Sales improved their relationship to generate more leads.
The first step of the process was for Marketing to get a clearer picture of what Sales needs by walking in their shoes. Learn how this was accomplished through a Sales Advisory Group, created by Marketing, to receive feedback from Sales.
View complete session at MarketingSherpa.com/Video — http://bit.ly/193rOHw
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