The Real Reason People Are Using Stablecoins

2025 is the year of stablecoins.

Transaction volumes have grown to over $33 trillion in the past 12 months. The top Dollar-denominated stablecoins are the 17th largest holder of US treasuries globally. Tether, issuer the largest stablecoin by volume, USDT, announced $13 billion in net profit in 2024. Circle, the USDC issuer, is going public.

But what got the hype train going was Stripe’s acquisition of the startup Bridge for $1.1 billion.

And all of Bridge’s product market fit is coming from emerging markets and outside the US.

This is the first episode in The Flip’s new human-first series on stablecoin adoption from the rest of the world. Stablecoins are solving everyday problems for people in markets where there’s import deficits, currency devaluation, insufficient banking infrastructure, and more.

This series will bring to life these conditions and humanize the onchain data.

00:00 – Intro
01:15 – Zach Abrams – Bridge
02:35 – Stablecoin adoption
03:27 – All of Bridge’s product market fit comes from outside the US
05:19 – Why do people want stablecoins?
08:42 – Subscribe!

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