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This video highlights the importance of developing soft skills like communication, teamwork, and problem-solving for data center professionals. It emphasizes that these skills are essential for effective collaboration and addressing complex challenges in the industry. The video aims to inspire data center professionals to focus on developing these crucial skills.

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The Data Center Sales & Marketing Institute (DCSMI) is a boutique business advisory, consulting, and training firm for data center providers as well as IT, facilities, construction, real estate, and sales and marketing companies that partner with data center providers.

DCSMI specializes in go-to-market (GTM) and webinar-led growth (WLG) for the data center industry. The firm empowers data center professionals across GTM teams, including sales, marketing, customer success (CS), product, channel partnerships, and C-suite executive sponsors.

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