Generative IP & Synthetic Media

This talk delves into the fascinating world of Generative IP and Synthetic Media. It explores how Generative AI is not just transforming the way we interact with technology but also reshaping the creative landscape.

Speaker Introduction:

Francesca Tabor is an accomplished AI educator, innovator and consultant with over 15 years of experience at the intersection of emerging technologies, creative industries and business strategy. She specialises in Large Language Models, Large Visual Models, Responsible AI & AI Ethics.

https://www.linkedin.com/in/francescatabor/

Key Points Discussed:

Advancements in Conversational AI:
* The evolution from text-based chatbots to avatars that can converse and interact with users.
* The potential for avatars to adapt their appearance and voice to match the user, enhancing the user experience.

Rise of AI Creators:
* AI creators are becoming adept at prompt engineering, using tools to create stunning artwork and developing their own identities.
* Platforms like Discord are hubs for these AI creators, with applications like Mid Journey for images and Runway for videos.

Techniques in Generative AI:
* Outpainting: Extending the context of an original image.
* Inpainting: Modifying details like eye color or expressions.
* Style Transfer: Transforming entire films into different visual styles, like manga anime.

Impact on Digital Content:
* In 2023, over 15 billion AI-generated images were created, surpassing Shutterstock’s entire library and a significant portion of Instagram’s uploads.
* The rapid growth of AI-generated content is revolutionizing digital media, with platforms like Mid Journey gaining significant traction.

Cultural Implications:
* An example of AI art causing controversy in the art world, with a piece by AI artist Julian vanaken.
* Discussion on how AI-generated content is blurring the lines between real and synthetic art, and the implications for future generations.

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